Quotation Management & CRM Integration System (Health Food OEM)

Challenge
The company's OEM contract manufacturing quotation process relied on Excel, and cost calculations—which vary by raw material/packaging composition and yield for each product—depended on individual staff knowledge. In addition, the CRM (Salesforce) used to manage deals and customer information was disconnected from quotation data, leading to duplicate data entry, transcription errors, and inconsistent quotation accuracy.
Solution & Team
We built "SOE," a business system dedicated to quotation management, unifying quotation headers, quotations, prototype requests, orders, master data management, and approval workflows.
- Designed so raw material information (fill solution / shell solution) and packaging information are managed through linked master data, allowing formulation amounts, yield, manufacturers, and suppliers to be handled on a single screen.
- Implemented cost calculation logic specialized for soft-gel capsule manufacturing (automatically calculating cost from input quantity, output yield, and various yield rates).
- Integrated with Salesforce (CRM) to unify product master data, customer information, and quotations—eliminating reliance on Excel.
- Supports quotation output for both domestic and overseas use, and systematized the internal workflow from approval request through approval.
Since the initial build in 2018, we have continued operation, maintenance, and feature additions (change requests).
Tech Stack
Salesforce integration / Vue.js / PostgreSQL / AWS
About the Client
A leading health-food CDMO handling OEM contract manufacturing of pharmaceuticals and health foods, including soft-gel and seamless capsules. Founded in 1993, headquartered in Fuji City, Shizuoka Prefecture. The company holds one of the largest domestic market shares in soft and hard capsules, and provides one-stop support across 16 sites and factories nationwide—from product planning and formulation design through prototyping, manufacturing, packaging, and shipping, as well as support for functional food labeling filings. It has been part of the Towa Pharmaceutical Group since 2022.
Results
Screens



* Figures are provided by the client or based on public information and summarized by Miichisoft. Results are not guaranteed.
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